Rich Maloney - CEO & Founder

The Most Expensive Problems in Your Business Start Inside Someone's Head.

Quality Mind AI sits between your people and their breaking point — moment-by-moment support that reduces risk, strengthens performance, and keeps your workforce strong under pressure.
Australia’s 2025 psychosocial safety mandates are now in effect. The question isn’t whether you need to act — it’s whether you’re acting early enough.

Scaled for teams of 50 to 5,000 – and equally effective from a 10-person firm to a national workforce.

Quality Mind AI is how smart organisations get ahead of it.

AI Powered Human Technology Underpinned by Neuro-Repetition Methodology

15 Disciplines.
One Methodology.
Rewire the Mind.

Not a helpline. Not an app.

A private coach and mentor for every employee — by voice and text on your phone, 24/7.

Neuroscience Backed

Voice & Text Coaching 24/7

Mind + Body Integration

Neuro-Repetition™ Methodology

Private. Secure. Always

Delivered through Sage

Always-on coaching

Go deeper than mindset

Lasts longer than motivation

Blended model

Voice + Text + Intelligence

Engage. Evolve. Excel.

In any area of life

1 in 5

employees experience a mental health challenge at work every year.

$3,200

average annual cost per employee from presenteeism alone.

5%

Only of employees ever access traditional EAP support.

$3

returned for every $1 invested in workplace mental health — PwC & Beyond Blue.
THE PROBLEM

Your people are struggling - and most organisations don’t realise it until it’s too late.

Most systems are reactive:

By the time action is taken, the cost is already high.

$10.9B

A mental health calm costs 5x longer in lost time than a physical injury.

161%

Rise in mental health compensation claims.

55%

Of employees are 'quietly cracking'.

5%

Just average EAP usage.

The Outcomes

When Quality Mind AI is in place:

Reduced absenteeism

Daily resilience reinforcement reduces the frequency and duration of mental health-related absences—one of the highest controllable costs in
any Australian organisation.

Reduced presenteeism

Employees who are mentally well don’t just show up—they perform.Quality Mind AI addresses the hidden productivity loss of people who arephysically present but psychologically checked out.

Stronger leadership culture

When leaders are supported to think more clearly, manage pressure better, and communicate more effectively, the cultural impact flows through every team they lead.

Lower staff turnover

People leave managers and cultures, not jobs. Organisations that invest genuinely in employee wellbeing retain better talent—reducing the significant cost of turnover and rehiring.

Faster habit formation

Quality Mind AI accelerates the formation of healthy thinking and behavioural habits—meaning cultural change happens faster than traditional training and development programs allow.

Improved engagement

Employees who feel genuinely supported perform better, collabourate more effectively, and stay longer. Wellbeing and engagement are not soft outcomes—they are commercial ones.

Increased Sales & Revenue Performance

When anxiety, self-doubt, and mental fatigue are removed from the equation, people sell better, close more confidently, and recover faster from setbacks. A mentally strong sales team is a commercially stronger sales team.

THE SOLUTION

Quality Mind AI is a proactive, daily mental performance system — not a reactive support program.

Quality Mind AI is not a wellness app. It is not a chatbot. It is not an EAP program with a digital wrapper. It is a purpose-built, proprietary AI platform — developed and refined over 27 years of real-world coaching and mentoring. There is no comparable off-the-shelf product. Every element of the system reflects decades of proven, proprietary IP.

Powered by the Neuro-Repetition™ methodology, the platform delivers structured behavioural and cognitive coaching to every employee in your organisation — 24 hours a day, 7 days a week — through private phone calls and two-way text messaging. It meets people exactly where they are, at the moment they need support. Not after a crisis. Not when they finally ask for help. In the moment that matters most.

What It Delivers

24/7 Expert Mind Practitioners Support

Private, real-time access to support via phone and messaging—no waitlists, no barriers.

Daily Behavioural Reinforcement

Structured daily tools that build resilience, focus, and emotional control.

The Quality Mind App

Meditations, journaling, mood tracking, and self-coaching tools—used every day, not occasionally.

Leadership Support

Improves decision-making, communication, and performance under pressure.

Optional Human Coaching

Integrated coaching for deeper transformation.

Private & Stigma-Free

No visibility to managers. Higher engagement, lower resistance.

HOW IT WORKS

An Integrated, Compliance-Ready Response. Built Around the Hierarchy of Controls.

The 2025 hierarchy of controls demands a layered approach — structural and human interventions at its foundation, with consistent individual reinforcement built on top. This is exactly what the integrated Quality Mind AI and human coaching model delivers.

Structural & Design Controls

Work design, role clarity, management systems, policies and processes. Addresses the root causes of psychosocial risk at the organisational level. Required under the hierarchy of controls.

Human Coaching & Group Sessions

Face-to-face leadership capability building, team psychosocial safety workshops, and individual coaching programmes. Builds the culture and capability that makes structural change stick.

Quality Mind AI - Always-On Reinforcement

24/7 individual coaching and reinforcement via private phone and messaging. Ensures every person in your organisation has continuous, personalised support – at the moment that matters most.

This three-tier architecture is not just best practice – it is the architecture the legislation requires. It ensures your organisation can demonstrate a documented, proactive, and multi-layered psychosocial risk management strategy to your board, your insurer, and your regulator.

Feature Comparison

Where Quality Mind AI Goes Further:

Quality Mind AI and your EOP work best together, But where EAP waits, Quality Mind AI acts – reaching every person, every day, before they ever need to make a call.
Requirement EAP (Employee Assistance Program) Quality Mind AI
Proactive Support – not just reactive
Reaches all employees – not just those who self-refer
Satisfies hierarchy of controls Partial
Board-ready compliance documentation
24/7 always-on availability
Works for remote and isolated workers Partial
Develops leaders – not just supports employees
Measurable, documented outcomes
Addresses stigma and access barriers Partial
Crisis support and clinical referral pathway

Quality Ming doesn’t replace you EAP. It fils the gap your EAP was never designed to cover – the 95% of moments where people need support but won’t pickup the phone.

Three Outcomes

Happy Thinking:

When thinking changes, everything changes. Reduced anxiety and negative self-talk. Clearer decisions under pressure. Greater emotional regulation. Stronger focus and mental clarity. Present-moment awareness at work.

Happy Culture:

Culture is built through daily habits of thought. Better communication, less conflict. Managers who lead with confidence. Teams resilient through change. Higher retention of top performers. A workplace people want to stay in.

Happy Life:

What happens at work doesn’t stay at work. Better sleep and physical energy. Stronger relationships inside and outside work. A genuine sense of purpose and wellbeing. People bringing their best selves daily.

The organisations that act now will have a measurable advantage. In cost. In compliance. In culture. In the lives of their people.

Compliance (2025 Ready)

From 2025, Australian employers are legally required to-proactively manage psychosocial risks.

Under the primary duty of care in section 19 of the WHS Act, every Person Conducting a Business or Undertaking must ensure, so far as is reasonably practicable, the psychological health and safety of workers. Directors and officers have a personal duty to exercise due diligence under s27 of the WHS Act — creating personal liability, not just organisational risk. Organisations that cannot demonstrate a proactive, multi-tiered psychosocial risk management strategy can face regulatory penalties, increased workers’ compensation premiums, director liability, and significant reputational damage.

Quality Mind AI helps you:

Every month of inaction is a month of compounding risk, preventable cost, and avoidable harm to the people in your care.

SALES PERFORMANCE

If you lead a sales team - or want yours to become the best in the industry - read this.

Every sales leader knows the feeling. A rep with all the skills, all the product knowledge, all the training – and they still choke under pressure. They hesitate on the close. They take rejection personally. They go quiet when the pipeline dries up.

That is not a skills problem. That is a thinking problem.

Sales training helps – but once every few months is not enough. By the time the next session comes around, the momentum is gone, the techniques are forgotten, and your team is back to the same old habits. Real performance change requires reinforcement at the exact moment it is needed most – right before a sales call, right after a knock-back, right when confidence is on the line. It needs to offer options and ideas in the moment, hold your people accountable every single day, and keep them motivated when the pipeline is quiet and doubt starts creeping in.

That is not what a quarterly training day delivers. That is what a daily coach delivers.

When anxiety, self-doubt, and fear of failure are running the show – no amount of sales training closes that gap. Quality Mind AI works on the thinking patterns underneath the performance, building the mental resilience, confidence, and clarity that consistently translates into better conversations, stronger closes, and higher revenue.

When your people think better – they sell better. It is that direct.

BESPOKE ADD-ON

We can build your team a 24/7 AI Sales Coach - available every hour of every day.

Before a high-stakes pitch. After a run of knock-backs. At 6am when a rep needs a reset. Your AI sales coach is there – with your methodology, your language, and your standards
built in.

We train it on your IP – so your team always gets your best practice back, in the moment it counts. And if you want to go further, we can layer in broader sales frameworks and performance psychology alongside your own.

No days off. No sick leave. No sessions cancelled when things get busy.

Talk to us about building a bespoke AI sales coach for your team.

Proof

27+ years of methodology
1000+ individuals transformed
140+ five-star reviews
$3 return for every $1 invested in mental health

Measured Results:

87%

Improvement living in the present

84%

Mind chatter Reduction

79%

Improvement in letting go

42%

Increase overall wellbeing

22%

Reduction in K-10 distress scores

Who Is Quality Mind AI For?

Quality Mind AI works for any organisation where people are under pressure — whether you have 15 people or 15,000. The platform deploys the same way, delivers the same daily support, and creates the same measurable outcomes regardless of your size or sector.

Works across:

Construction & Infrastructure

High-risk, safety-critical environments and large-scale infrastructure projects.

Healthcare & Aged Care

Hospitals, clinics, and aged care providers supporting caregivers and staff wellbeing.

Mining & Resources

Remote, demanding operations where resilience and mental care are critical.

Financial Services & Banking

High-pressure, compliance-driven teams in fast-paced financial environments.

Legal & Professional Services

Law firms and professional teams managing high workload and stress.

Real Estate & Property

Agents, brokers, and property teams navigating demanding markets.

Emergency Services & Government

First responders and public sector teams in high-stress, high-stakes roles.

Transport & Logistics

On-the-move teams keeping supply chains and operations running.

Education

Schools, universities, and educators supporting students and staff.

Information and Technology

Fast-moving teams building, scaling, and innovating under pressure.

If your people are under pressure or want to become the best version of themselves, this system applies.

Proven Results:

Boost Wellbeing and Performance at Scale

Discover the powerful outcomes from our recent work with a leading Australian corporate health organisation.

84%

Reduction in negative thought patterns

55%

Improvement in sleep quality

22%

Decrease in K-10 Psychological Distress scores

What People Are Saying

Real people. Real results. Independently verified.

Edwin S. Soriano
Quality Mind has transformed the way I grow my business, the way me and my team make an impact in the world. Most important is how I continue to transform my life and relationships!
After a recent QM meeting, I told my dad (we used to have such a strained relationship): “Dad, there is nothing you can do or say that could diminish my love for you! I love you unconditionally!”
Thank you QM for being such a blessing to my life, to my loved ones, my team, my clients!
Louise Sagmayao
There’s an immediate shift of mindset in the meeting. If we can only keep that pumped up state throughout the whole week up til the next meeting!
Dave Mildren
Geoff Fairhurst is an outstanding mentor who initiated and guided us on our journey through “thought shopping” and how to effectively change the neuro pathways using affirmations. I was in a hole, full of procrastination and depression. He has changed my habits and given me a new lease on life. 60 is the new 40😎
Jamie Miller
Nothing short of a complete life change for me Quality mind has given me the tools i needed to live in the now I have control of my anxiety Depression is a thing of the past Medication is gone gone gone I get up up happy every day with a new confidence in today with an amazing future Dream it live it
Profit First
I’m 2 weeks into the program and can already see such a huge shift! Bruce my coach has been fantastic in helping the process. I can’t believe how much I was living in my child mind and I’m starting to notice it more and more and now have the tools within the app to help change my way of thinking into Master. Can’t wait to see how my growth continues
Ana Yuri De La Cruz Medina
Estoy gratamente complacida por haber tomado la decisión de mejorar mi salud mental y emocional.
Martyn Alderson
Quality Minds has changed my life, helping me overcome so many obstacles that I was unconsciously putting in my way. Bruce Wilson has guided me expertly to become a new version of myself.
Craig Bartlett
The app is fantastic, it is a brilliant way to record how I am feeling, whether it be good bad or indifferent. It's design is made support your development everyday but like a warm coat in winter you will need to use it to get the benefit. It takes a few minutes a day to use it effectively. I use bubble popping to create dreams along with solving challenges. I thought shop to identify what is moving me towards my goals or causing blockages. I will also create tasks that need completing as well.
Mariel L
Awesome experience.....with all the tools given to reach higher mind and self, high vibing mentor and crew and always ready and accessible app....nothing is impossible....Dream it, Live it!
Jen Wallace
This program has been life changing for our family. To be able to give ourselves and our children a concrete way to stop going down the rabbit holes of over thinking or worrying about the past and future, to work through meltdowns with the kids…there really are no words to describe what that has done for us. The meditations have helped me find my feet and remain centred, and there isn’t a night the kids don’t ask for one to fall asleep to. For the first time in a long time, the future looks bright and I’m excited to see what lies ahead with the rest of this program. Thank you for helping us thrive!
Cameron Mott
If I could give more stars I would - an absolutely life changing program! I was very wary and cynical before starting QM, and this totally changed by the end of the first session. The structure of the program is superb, providing the tools, resources and support to lift you up and teach you how to stay there. Thank you Rich, Kirrilee and our entire crew for changing my thought processes and understanding of how the mind works for the better ❤️ If you're struggling with anything at all (that's part of the beauty of it), QM is your pathway forward.
Geoff Fairhurst
Way beyond personal development, the benefits from participating in the program far exceeded my expectations. I've often felt something was getting in my way and holding me back, yet couldn't put my finger on it until now. This journey of discovery, reflection, growth, and raw energy creation led me to find the inner strength and guidance needed to be the happier, more successful, ultimately the best version of myself in all aspects of my life.
Erin Powell
QM worked for me almost immediately.. The standard chitter chatter that used to evolve in my brain, from the tiniest little things, into something major - have literally gone! I can't believe the life I allowed myself to live when it wasn't even there. It's amazing how our minds can work - I now feel released! The tools we are given are so easy and they really do work! Thanks SO much Rich and Kirrilee and also the amazing crew that grew with me along the way - what a journey! X
Paul Kremneff
Quality Mind has changed my life over the past 6 months of sessions, Suffering anxiety, depression, self worth issues and overthinking has been a huge issue in my life, The team at QM have helped me to basically eliminate all of this, going from 3-4 anxiety attacks a week to maybe one every 5-6 weeks. They have made what seemed like a marathon in learning to conquer these issues more like a Sunday afternoon walk Can’t thank them enough!!
Hayden Davies
Rich and Kirrilee have created and deliver an exceptional program to help rewire your brain to better deal with stress and anxiety (that actually works!). If you are stuck in a rut and want to change your life, sign up for their next group. Cannot recommend highly enough!
Hayden Davies
Wow! Just wow! The Quality Mind program is simply amazing, it transformed my life! I had been doing a lot of inner work prior to the program, which helped but it was a S l O W process and although I had come a long way, I still doubted myself, I wasn’t aware how buried way deep within me that really was or really even why, and how much it affected almost every aspect of my life. It affected my mental health and wellness to my relationships and career.
Trent Knox
Really enjoying the QM program Just over half way and already seen a massive gains. Would definitely reccomend to anyone who is looking to be the best version of themselves. Tk ❤️☕️
Kristen Gibson
Only 5 weeks into my Quality mind journey with Rich Maloney and WOW what an impact it has made already!!!! It’s so true if you follow their lead and use the app and resources it’s full proof! Feeling incredible grateful to not only the quality mins crew but the amazing people I have met in the group. I used to find meditation hard and now I am addicted! Highly recommend to everybody! It is literally priceless! 🌈
Ross Cox
When you begin to realize that your limiting beliefs and thoughts are holding you back from your true success, then you will understand the importance of the Quality Minds app and program.
Barbra Bryan
Bruce Wilson is an amazing mentor who serves as our guide in our quest to create the best new version of ourselves. I highly recommend QM as a format to a new awareness of yourself and your potential and Bruce Wilson as a wise and skilled mentor. In addition to a powerful format and a great guide in Bruce, the group dynamics of the “crew” built on trust and openness to vulnerability is an amazing experience. The group becomes a family that is supportive and loving.

Experience Quality Mind AI

Whether you’re a business leader, a coach or a practitioner, we’d love to show you how Quality Mind AI works.

Private AI That Runs Your Business. Not Just Assists It.

Quality Mind AI is also a specialist AI development company. Beyond our mental wellness platform, we work with organisations to design and build custom AI solutions — intelligent workflows, AI-powered communication tools, automated processes, and data-driven decision systems tailored to your specific challenges. If you have a problem that AI could solve — we can build it.

IP Protection

We identify, document, and file provisional patents for your organisation’s AI innovations. Using the USPTO’s November 2025 rule changes, we help you establish prior art and protect your competitive advantage before the window closes.

Innovation Lab

A structured 12-week programme that surfaces your organisation’s highest-value AI opportunities, maps them to defensible IP, and builds the first working prototype. Our patent attorneys, AI architects, and domain experts work directly with your leadership team.

AI Roadmap

A 12-month agentic transformation roadmap, custom-built for your organisation. Includes agent deployment priorities, build vs. buy recommendations, and a governance framework to ensure every AI decision is protected, scalable, and aligned to your goals.

Agentic Fabric 2.0

Our core IP — the control plane that governs how agents reason, retrieve data, enforce policy, and maintain memory across complex enterprise environments. Patent-backed. Deployed at AGL, NEOM, and Westfield.

Human API

The interaction layer. Connects human intent — via phone, SMS, email, chat, WhatsApp, Teams — into structured agent workflows. Developed with NVIDIA. Multi-channel, duplex, real-time.

Voice Models

QMAI’s voice AI layer, powered by ElevenLabs and forthcoming NVIDIA Nemotron. Human-quality voice agents for inbound and outbound workflows — without replacing your team